A billboard in South Carolina cost the state $2.2 million.
The billboards cost more than $2 million in New York City, which has a population of 1.4 million.
There are a total of 22 billboard companies in the United States, according to the Advertising Research Center.
These companies all spent at least $1.7 million on billboard advertising in 2016.
Here’s a look at which billboards are most expensive.
The American Airlines logo: $1,066,821 • 1,000 billboards in Houston, Texas, the city with the largest number of billboards: $824,664 • 1 million billboards in Atlanta, Georgia, the state with the most billboard owners: $3,908,958 • 1 billion billboards in the U.S.: $1 billion Source: Advertising Research Centers, National Association of Advertising Agencies, Advertising Research Association and The Wall St. Journal.
For more, read our complete coverage of billboard advertising.
Apple logo: More than $1 million, according a Bloomberg report • 3,000 billboard in Boston, Massachusetts, the country’s largest city with more than 1.6 million residents: $600,000 • 1 trillion billboards in U.K.: $5.6 trillionSource: Advertising Technology & Research Association, Advertising Technology Research Association (ATRA), Advertising Research International, and The World Economic Forum.
For a closer look at the top billboard companies, see our complete list.