The billboard that debuted on January 20, 2020, of Donald Trump’s presidential campaign was not just the first commercial to use the phrase “Make America Great Again.”
It was also the first presidential slogan billboard to be designed by a woman.
In honor of Women’s History Month, Mashable spoke to Ada Diby, the designer of the billboard.
The billboard, which was installed on Interstate 80 in Washington, DC, was created by Ada DIBY, a woman who has worked on more than 20 presidential campaigns.
It was commissioned by the Trump campaign and designed by Dibyt.
The campaign said in a statement that the billboard is “an iconic billboard that celebrates women and stands out in Washington’s crowded skyline.”
“Women have historically had a role to play in this nation, and our country needs more women in positions of power,” the statement read.
“This is an opportunity to shine a spotlight on women in public life, and to showcase how women can make a difference.
This billboard is an iconic billboard with a message that resonates with voters.”
According to a statement from the campaign, the billboard’s message is: “Women matter.
Our country needs to listen to us.”
Diby’s background is not surprising.
She was born in the United States to Polish-American parents in 1948, and her parents immigrated to the United Kingdom in 1960.
She attended Queen Mary University of London before pursuing a degree in architecture in 1972.
She is currently the director of the Design & Planning Lab at London’s Battersea Power Station.
Dibyt is also a veteran of the advertising world.
She worked for the Coca-Cola Co., the Volkswagen Group, and Coca-Vienna.
She has also worked for U.K. and German advertising giants, and she is an adjunct professor at the London School of Economics.
She told Mashable that the goal was to show women in the political arena that they could do something.
“There are a lot of women in politics that we’ve seen in the media, but that haven’t been doing it,” she said.
“I think they’re not thinking about that and saying ‘I have a role, I can do this.’
That’s something that’s missing.”DIBY is also the daughter of Polish-Jewish parents, and Dibyth says her father was inspired by a similar political message to Trump’s.”
When I was growing up, I always felt that there were things that people could do to make their country better.
I wanted to be a member of a club that would do something to change the world.
So I went to college, and I went for a masters degree in art history, and then I got a master’s in advertising,” she told Mashables.
“It was a combination of all of my interests, so it was really about how to create that kind of a world.”
According the campaign’s statement, the billboards are meant to “represent a new era of representation.”
“The billboard represents a new vision of the American dream,” the campaign said.
“[Dibyk] has been involved in a number of political campaigns over the last several years, including the 2016 election, and this is a clear representation of her commitment to represent all people, including women, people of color, and people of faith.”
The billboard is also slated to be installed in several locations throughout the United Nations, including in New York City, Washington, D.C., and Washington, in addition to the White House.
The campaign said that the project is “about empowering women, but more importantly, it’s about building a world where all people are treated equally and where we can all prosper together.”